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Hair & Aesthetics

Zarc Hair Clinic

Automation of Zarc Hair Clinic’s patient journey across booking, CRM, follow-up communication, and treatment-stage progression for PRP therapy and hair transplant patients.

Client
Zarc Hair Clinic
Industry
Hair & Aesthetics
Year
2026
Duration
2 months

The problem

Zarc Hair Clinic managed two seperate treatment journeys: PRP therapy and hair transplants. Each patient moved through multiple stages over weeks or months, with important touchpoints such as pre-op instructions, post-op care emails, rebooking reminders, and internal follow-up tasks.

Before the automation work, the clinic’s booking system, CRM, and patient communication tools were not connected. Staff had to track treatment stages manually, send care emails by hand, and remember when each patient needed the next step.

The solution

Pasqai connected the clinic’s booking, CRM, and communication workflows into automated patient pipelines. Bookings in Cliento trigger updates in Pipedrive, move patients through the correct treatment stages, and create follow-up tasks when staff attention is needed.

For longer post-op journeys, Pasqai built a hybrid automation architecture using Zapier, Pipedrive, and Brevo. This made it possible to automate care sequences beyond standard short-delay limits, including follow-ups across the full post-surgery timeline.